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  • Client

    Snipes

  • Director

    Darius Büsch

  • DoP

    Lucas Hofer

  • Photographer

    Anna Sokolova

New Balance 'Above the City'

  • Client

    Snipes

  • Director

    Darius Büsch

  • DoP

    Lucas Hofer

  • Photographer

    Anna Sokolova

In the summer of 2024, we brought the Snipes x New Balance "Above the City" campaign to life, set against the iconic backdrop of Paris. Our team was fully immersed in the vibrant atmosphere, transitioning from bustling city streets to a serene rooftop with a romantic blue hour panorama.

The combination of urban rush, fast-paced energy, and creative flow infused the shoot with an electric vibe.

Here you can find some behind-the-scenes moments from production day.