salt & pictures - Filmproduktion Düsseldorf

The growers' cooperative "Landgard" unites growers of plants and flowers in Europe to sell to large retailers and retail chains at competitive prices. Various advertising measures are initiated each year under the overarching, multi-year claim "1000 good reasons for flowers and plants".

One of these measures is an annual calendar for 2022, which will feature 12 different types of plants with different colors in 12 print motifs. This photo series is to be expanded with twelve 15-second films that will be played on social media.