MAISON HEROINE "MARLENE BRIEFCASE"

High-quality designer handbags need high-quality moving images. For the brand Maison Heroine we staged the model "Marlene" in a studio setup.
The product film should combine the elegance and high quality of the bag with its nevertheless young, modern and practical approach. Designer bags with business functionality.

The special effects were created as a combination of elaborate practical effects in the studio setup and a seamless extension through digital motion design.

Customer

MH Berlin GmbH

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INSTAGRAM STORY
EDITION

For mobile devices, we designed a special portrait solution for this project.
A special version for Instagram Story Ads, which is perfectly tailored to the viewing habits
of the modern user.
The perspective changes in a fluid transition from a
normal observer perspective to a completely animated environment -
the viewer is immersed in the screen of the smartphone.

The 9:16 portrait format can thus create a new kind of viewing experience,
in which the boundaries between commercial and in-app actions become blurred.

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